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Zehno Cross Media Communications

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Get Started

Now that you know a little about us, the next step is for us to find out a little about you.

If you’d like to pursue work with Zehno, contact us. We’ll set up a brief phone interview to make sure we’re a good match. After the initial phone call, we can set up a capabilities presentation.

Here are some questions we might ask during the initial call. We assure you that we’ll keep all communications confidential.

  • Your potential needs include:

    • Develop a strategic communications plan
    • Implement a strategic communications plan
    • Develop and implement branding and visual identity
    • Redesign and/or build your website

  • Create print communication materials:

    • Admission
    • Development
    • Magazine
    • Other (please be specific)

  • Create electronic tools:

    • E-postcards
    • E-newsletters
    • Virtual Viewbooks/Annual Reports
    • Podcasts
    • Video
    • Web features
    • Websites

  • Your print communications are now produced by:

    • In-house staff
    • Advertising agency
    • Design firm
    • Public relations firm
    • Freelance writer or designer
    • Other (please be specific)

  • Your electronic communications are now produced by:

    • In-house staff
    • Outside web builder
    • Design firm
    • Public relations firm
    • Freelance writer or designer
    • Other (please be specific)

  • Do you have a website manager on staff?

  • Who is responsible for daily maintenance of your website?

  • Does your institution have an up-to-date integrated marketing communications plan?

  • If yes, who oversees its implementation?

  • Does your institution have a brand or visual identity program?

  • The marketing budgets are primarily controlled by:

    • the P.R. office
    • the Admission office
    • the Development office
    • the President’s / Dean’s / Executive Director’s office
    • all of the above
      (please supply rough proportions)

  • (For Schools)

    • What is your enrollment? (FTE)
    • How many applicants did you have last year?
    • Of those, how many were accepted?
    • How many enrolled?
    • How many in your average graduating class?

Well, what kind of clients does Zehno have, anyway?

So happy you asked! Most of our clients are organizations with an educational mission — private schools, colleges and universities who have experienced communications teams. Among those with whom we work most closely are communication directors, chief public relations officers, magazine editors, webmasters, admission directors, development officers, executive directors, deans and presidents. We build partnerships with clients that achieve long-term results, making for long-term relationships.