In an age where prospective students and parents go to the Web first for research, Our Lady of Holy Cross College decided it was time move away from their traditional viewbook. In its place, OLHCC wanted a Web feature to act as a “virtual viewbook.”
In the feature, prospective students can find the specific information they are searching for and simultaneously get a taste of the kind of personal experience they’ll experience if they attend OLHCC. The interactive application asks questions to prospective students and parents and leads them through a personalized tour of their program of choice based on their answers. Collected data is emailed to the admissions office.
Additionally, the viewer can customize a “virtual student” to guide him or her through the Web feature. The viewer can select a model student, academic accessories and background. These avatars provide running audio commentary. The Web feature launched in April 2008.
Learn more about OLHCC’s redesigned Web site.