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video cameraDirect to Video: 20 Tips for Creating In-house Web Video Citizen journalists with their blogs, video vandals on YouTube, and other “non-professional” user-generated content proves a point: It’s possible for meaningful and memorable video to be created by anyone who is passionate about the topic at hand. Get an overview on editorial and art direction planning for a video shoot as an intentional part of your communications strategy. Download PDF

Zehno Speaks Karen Buck, Director of Cross Media Strategy, will team up with Camilla Meek, Director of Electronic Communications at Vanderbilt University’s Peabody College, to speak about Peabody’s integrated communications strategy at the American Marketing Association’s Symposium for the Marketing of Higher Education this November in Chicago. Learn more.

lettersThe Web in 3D: Champlain College Champlain tasked Zehno to create a Web site that establishes a clear hierarchy of information and portrays the type of vivid, one-of-a-kind experiences students receive at the school. By implementing features like a search majors by outcome finder, tagging indexes, social bookmarking and JavaScript-enabled tabs and features, Zehno helped the site reflect their creative, interactive and entrepreneurial community. Learn more