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Contact:
Diana Pinckley (diana@zehno.com)
504 525-1271 ext. 14

Zehno Cross Media Communications Wins Gold
in Admissions Marketing Awards

NEW ORLEANS — Zehno Cross Media Communications has earned two gold awards for publications created for Columbia Business School in New York in an annual competition that is highly regarded in the field of higher education. The Council for Advancement and Support of Education (CASE) District I & II Accolades Awards program awarded Zehno the only gold prizes given in their categories.

Recognized for excellence with top awards were

  • The Columbia MBA Viewbook
    (Category: student recruitment publications)
  • The Executive MBA Viewbook: Columbia Business School (Category: student recruitment publications)
  • A recruiting Web site designed for Columbia won silver recognition

Zehno and Columbia Business School have been communications partners for more than a decade.

Excerpts from the CASE judges’ comments include

  • Another clear, well–designed piece from Columbia that understands its audience well. New York City location is present but not overwhelming.
  • Use of fresh, bright colors projects modern, no–nonsense and confident institution.
  • The very brief text will be appreciated by executives who have five minutes to review this piece, period. Use of succinct heads works well.
  • “Easy to grasp what the school is about; feels authentic...understands its audience well.”

Zehno, with headquarters in New Orleans, is an integrated marketing communications company specializing in developing print and Web strategies and tools for institutions with an educational mission.

Its portfolio of clients includes Columbia Business School, Columbia University School of Social Work, The Graduate Management Admission Council (Washington, DC), Dominican University (California), Population Action International (Washington, DC), and Volunteers of America (Washington, DC), among other colleges, universities, independent schools, museums, associations, and other not-for-profits worldwide.

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