JUNE 2008
Scenes from a Chinese Design Exchange Trip
Paulette Hurdlik, Zehno’s Managing Partner, Creative Director and Principal Strategist, traveled to China as one of 29 American designers. She shares an inside look at the process of Olympic logo design, talks with design educators, Chinese street life after a major catastrophe, and signs, everywhere signs of the future.
APRIL 2008
Lessons From SXSW
Zehno’s Amy Wong,
Writer & Interactive Producer, traveled to Austin for the South by Southwest Interactive Festival and
is ready to share some nuggets of wisdom. In this post, she details some lessons from the trends, including “What Teens Want Online & On Their Phones” to “The Worst Ten Social Media Ad Campaigns of 2007.”
MARCH 2008
Our Woman of
the Storm: Zehno Strategist Twice Honored
Diana Pinckley, a senior marketing communications consultant,
was praised
for her pro bono work dedicated to Women of the Storm. The activist group
invites Congress, presidential candidates and other opinion leaders to
visit New Orleans to witness first-hand the post-hurricane destruction
and the progress the city has made.
Throw Us Something,
Mister!
Ever wonder how we celebrate Mardi Gras? We’ve created an album of our
beaded and costumed revelry, and the view from our office as we watch
the parades pass by.
Zehno Scores Big
at Annual Admissions Advertising Awards
Work by Zehno received eleven awards at the 22nd Annual Admissions
Advertising Awards.
FEBRUARY 2008
Hot Topics for
Higher Education Strategic Communication: The 2008 Audio Slideshow
We’ve prepared a forecast of some hot topics in marketing
communications for 2008, from personalized digital printing to zeroing
in on a goal-oriented, budget-driven communication plan.
NOVEMBER 2007
Going Green for
the Holidays
What’s yellow and black and green all over?
An eco-friendly Zehno! It’s
the giving season, and Zehno’s giving back to the planet.
AUGUST 2007
Old Friends, New Officemates
Zehno lends office space to our friends at
YA/YA, Inc this summer.
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