Portfolio Archive
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De La Salle High School: Recruitment Campaign / by Zehno / March 2009
De La Salle High School, New Orleans’ leading coeducational Catholic high school, has a proud 300-year-old heritage, small classes, a family atmosphere and individualized learning. De La Salle turned to Zehno to help better communicate these benefits, as well as the value and strength of a coeducation learning environment to students who may historically only have considered single-sex schools.
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Graduate Management Admission Council: Outreach Materials / by Zehno / January 2009
For a new outreach campaign to promote the Graduate Management Admission Test (GMAT), the Graduate Management Admission Council (GMAC) wanted something highly visual, easily scanned, direct and different.
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Columbia Business School Alumni Magazine Redesign / by Zehno / November 2008
A substantial redesign of Hermes, Columbia Business School’s alumni magazine, was necessary to incorporate the school’s new visual identity. Zehno updated the magazine with a fresh and energetic feel to match its website’s look and organization.
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Champlain College Website / by Zehno / October 2008
Champlain College is moving to regionalize its recruiting and planning to move toward a national profile. In publications and in person, Champlain tells its changing story well.
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University of the Pacific Recruiting Campaign Redesign / by Zehno / September 2008
In the world of higher education, it’s important to keep your communication materials fresh. After three years of employing the successful “I Am Pacific” campaign, University of the Pacific decided it was time to hit the refresh button.
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Tulane University School of Medicine Magazine / by Zehno / August 2008
Tulane Medicine, a fixture of Tulane University School of Medicine for many years, suspended publication several years ago. In the mid-90s, the magazine was a healthy 36 pages, appearing two or three times a year.
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Graduate Management Admission Council Annual Industry Conference Promotion / by Zehno / July 2008
The Graduate Management Admission Council’s (GMAC) Annual Industry Conference gathers approximately 1,000 graduate business professionals from all functions and experience levels to share best practices, professional success and thoughts on hot topics in graduate management education.
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Our Lady of Holy Cross College Web Feature / by Zehno / May 2008
In an age where prospective students and parents go to the web first for research, Our Lady of Holy Cross College decided it was time move away from their traditional viewbook. In its place, OLHCC wanted a web feature to act as a “virtual viewbook.”
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